In a hotel, CRM usually means two different things. One is guest data inside the property management system, used for stays and loyalty. The other is the sales office's pipeline: a family asking about a banquet for 300, a company wanting 20 rooms for a training week, a travel desk negotiating its yearly corporate rate. NLCaller handles the second kind, as a calling CRM on the sales manager's phone. Banquet and group enquiries are saved with custom fields for function date, pax, hall and menu, and tagged by source such as Website, JustDial, Referral or a custom travel-agent tag. The menu card and hall photos go out as a WhatsApp template while the caller is still deciding. Corporate accounts are handled differently: the signed rate is recorded as a yearly package, and the expiring-soon filter lists agreements due for renewal, so the call happens before the account drifts away. As of October 2026, each sales seat is ₹162 a month on annual billing (₹1,944), plus GST.
Hotels that host weddings will recognise the family dynamics on the wedding planners page. For annual agreements, the renewal reminders guide shows how the expiry filters work. Offsites and launches can reach a hotel through an events firm, whose side of the deal is on the event management CRM page.
