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CRM for recruitment agencies
A calling CRM for recruitment agency desks that screen by phone
NLCaller lets recruitment agencies run candidate screening and employer calls from one phone CRM, with interview alarms and a status for every candidate.
10:425G ▮▮▮
Auto dialer · Today's follow-ups
18 of 42 called
Calling now
Rakesh M.
+91 70••• ••118 · Ring limit 30 s
- Neha K.Due today
- Arjun P.New lead
- Sana T.Redial 2/3
- Imran S.Assigned
- Connected11
- No answer5
- Done18
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Gap between calls: 5 s
What is CRM in recruitment, and where does NLCaller fit?
In recruitment, a CRM is the record of every relationship a desk keeps warm: candidates who might suit a role this month or next year, and employers who send openings. Much of that work in Indian agencies happens on the phone, which is where NLCaller sits. It is a phone-based recruitment CRM that replaces the Android dialer (with an iPhone app too) and treats each candidate as a lead with your own stages, say Called, Screened, Shared with client, Interview fixed, Joined. A recruiter loads an Excel of applicants, lets the auto dialer ring them one by one, and logs the result on a short sheet after every conversation. Interview times become reminders that ring like alarms and can send the candidate a WhatsApp at the same moment. Employers who pay a fee can sit in the separate clients tab. Prices checked in October 2026: ₹762 per recruiter for a quarter or ₹1,944 for a full year, GST added.
Desks that place sales or support staff in tech firms may also find the IT company set-up useful when the employer side grows. Those filling field sales roles for pharma companies can see how such employers run their trade calls.
What does a recruiter's day look like inside NLCaller?
A made-up desk used purely to illustrate: a staffing agency in Pune with three recruiters filling about 20 field sales openings for two employers.
| Moment | What the team does | What NLCaller does |
|---|---|---|
| Morning sourcing list | A recruiter imports 200 applicant numbers from a job portal export | That export turns into a named list you can filter or dial; duplicate numbers are discarded while it loads |
| Screening block | The recruiter calls the list to check notice period and salary expectations | The auto dialer rings each candidate in turn, with a gap you set and redials for those who did not pick up |
| After each screen | Suitable candidates are marked for the employer | The after-call sheet moves the status to Shared with client and stores a remark such as Notice 30 days, Hindi and Marathi |
| Interview fixed | The employer confirms a slot for Thursday 11 am | A reminder for Wednesday evening rings for the recruiter and can send the candidate a WhatsApp with the address |
| Candidate goes quiet | Two shortlisted people stop answering | Auto redial tries again later, and the lost leads list keeps unreached numbers for another attempt |
| Employer check-in | The team lead calls the hiring manager about feedback | The employer's record shows every call and chat so far, and a follow-up is set for the next update |
| Day close | The agency owner reviews screening volume per recruiter | Team call logs and analytics rings show calls, connected calls and unique candidates reached |
Desk size, roles and the number of openings are illustrative.
How do you set up a candidate pipeline in NLCaller?
A short setup most desks finish in an afternoon.
- Write your own candidate stages. Create statuses that mirror how your desk moves a candidate, pick a colour for each and arrange the sequence. NLCaller refuses to delete a stage while candidates still sit in it.
- Add fields recruiters actually ask about. Custom lead fields hold notice period, current salary band, preferred city or languages spoken, and the shared filter can search on any of them.
- Bring in applicants. Import Excel or CSV exports, or connect a Google Sheet that your web form fills; NLCaller re-reads it on a schedule and shows skipped rows with the reason.
- Split the work. Assign candidates so each recruiter has a pending queue; worked ones move to a Done tab showing how each was closed. Spreading new rows across the desk is covered in round robin distribution.
- Automate the courtesy messages. Set a WhatsApp for status changes, for example an address and dress note when a candidate reaches Interview fixed.
Is there a free CRM for recruiters?
- NLCaller's free tier is the Basic Dialer: calling, a WhatsApp sent after calls end, and call analytics on the phone. It never expires.
- Candidate pipelines, interview reminders, the auto dialer and team views come with a paid seat; you can test every one of them for three days before paying.
- Agencies with recruiters on iPhone can use them there too; only reading the phone's own call log is missing on iPhone.
- Placement fees can be logged against an employer as a sale with amounts paid and due, but NLCaller does not raise invoices. The post-call WhatsApp page explains the free messaging piece.
Recruiters describe their screening calls on NLCaller
“My screening calls used to end with scribbles on a printout. Now the notice period and languages are typed in before I dial the next person.”
Recruiter, staffing agency, Pune
“Candidates forgot interview addresses all the time. The reminder sends the location and I still get my own alarm.”
Team lead, recruitment consultancy, Bengaluru
“When a recruiter resigned, I moved her candidates to someone else and the notes went with them.”
Founder, placement agency, Ahmedabad
Pricing
How much does NLCaller cost?
NLCaller costs ₹162 per user per month on yearly billing or ₹254 on the 3-month plan, plus GST. The Basic Dialer is free forever.
3 months
₹254per user per month + GST
Billed ₹762 per user every 3 months · $13 outside India
- Every feature in the app
- Leads, auto dialer, reminders and WhatsApp CRM
- Team features, attendance and web dashboard
36% less per month
Yearly
₹162per user per month + GST
Billed ₹1,944 per user per year · $25 outside India
- Every feature in the app
- Leads, auto dialer, reminders and WhatsApp CRM
- Team features, attendance and web dashboard
Prices per user. GST added for India. Outside India, prices are in US dollars per user per billing period. The free trial opens every paid feature for 3 days. Prices checked 3 October 2026.
When should a recruitment agency look beyond NLCaller?
NLCaller handles the calling and follow-up side of recruitment. It is not:
- An applicant tracking system. There is no CV parsing, resume database search, job posting or candidate login portal.
- A job portal or sourcing engine. You bring candidate lists in; NLCaller does not find candidates for you.
- An email outreach tool. Candidate and client mailers need separate email software.
Questions people ask
What is the best CRM for recruitment agency teams that screen by phone?
For desks whose daily work is screening calls and interview follow-ups, the best CRM for recruitment agency use is NLCaller, because dialling a list, logging each candidate's stage and setting interview alarms all happen inside the recruiter's dialer.
What CRM do recruiters use?
Larger firms often pair an applicant tracking system with a CRM. Phone-heavy desks in India frequently need something lighter for the calling itself: a dialer that records outcomes, reminders and a team view. NLCaller is built for that calling layer.
What is NLCaller?
NLCaller is a phone dialer with a built-in sales and contact CRM that adds lead stages, an auto dialer, alarm reminders and WhatsApp automation to ordinary SIM calls. It comes from Nishita Solutions, Bhubaneswar.
Can NLCaller send interview reminders to candidates?
Yes. A follow-up reminder can carry a WhatsApp message, either opened ready to send or sent in the background through a connected WhatsApp Business API provider.
Can I track employers and candidates separately?
Yes. Candidates stay as leads with their own stages, while employers who pay can be converted to paid clients with packages, amounts due and renewal dates.
Does NLCaller store candidate CVs?
No CV database is included. Teams record key details in custom fields, and general files such as job descriptions can be kept in My Docs and shared to any app.
Related pages
How this page was made: drafted with AI assistance from NLCaller's documented features, Google search research and dated public sources.
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