CRM for exporters

A crm for export business teams chasing overseas buyers across time zones

NLCaller lets Indian exporters keep each overseas buyer's calls, WhatsApp chats and sample follow-ups in one record, with international numbers handled correctly.

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3-day free trial · Basic Dialer free forever · Updated

Which platform is best for managing an export business's buyer follow-ups?

Export sales move slowly: an enquiry from a buyer in Dubai or Rotterdam turns into a sample request, a courier, weeks of silence, a counter-offer and perhaps an order next season. NLCaller, a phone-first sales CRM for Android with an iPhone app as well, is built to hold that long thread so nobody keeps it in memory. Numbers with any country code are shown and dialled in the right format, and each import source carries its own country setting, so a buyer sheet collected at a trade fair does not turn into broken numbers. Most overseas buyers prefer WhatsApp to a voice call, and the in-app WhatsApp CRM keeps text, photos, documents and quick-reply buttons beside the buyer's call history. A follow-up can be set a month out or made to repeat every few weeks until an end date, which suits buyers who order by season. Teams billed in India paid ₹1,944 per user per year as of October 2026, plus GST; customers outside India pay $25 a year.

Buyers who go quiet after receiving samples can be placed on a day-by-day WhatsApp follow-up series that stops as soon as someone on your team takes the conversation over. Exporters sending template messages at volume should read about connecting a WhatsApp Business API provider first. Transporters who sell freight space to exporters have their own logistics CRM page.

What does an export sales desk do each day in NLCaller?

A made-up case to show the flow: a handicrafts exporter in Jodhpur with one merchandiser and one export manager. The buyers, quantities and dates are fictional.

An exporter's buyer follow-up routine from enquiry to repeat season
MomentWhat the team doesWhat NLCaller does
Morning in IndiaThe merchandiser reads WhatsApp enquiries that came in overnight from EuropeUnread and unreplied badges show who is waiting, and any chat becomes a lead with one tap
Qualifying the buyerShe asks about the product range, order size, target price and destination portThe products asked about are attached to the lead, and custom fields hold country, port and quantity
Sample requestThe buyer wants three samples of a carved side tableStatus moves to Sample requested, with a reminder for the dispatch date
Catalogue and finishesThe export manager shares the catalogue and finish optionsA template with the catalogue PDF and a short product video goes out on WhatsApp
Evening call to New YorkThe manager rings a home decor importer during US office hoursThe number is dialled with the correct country code from the SIM he picks
Weeks of silenceThe buyer is comparing suppliersA reminder repeating every three weeks until the end of the season keeps the buyer on the list
Order confirmedThe buyer confirms an order and sends an advanceA tap turns the importer into a client, and the order sits as a sale showing advance received against balance
Next seasonThe same buyer usually orders again before the holiday seasonA yearly repeating reminder rings two months ahead, with last year's remarks on screen

Statuses, intervals and products are examples only. Create your own in the app.

Which NLCaller features help with overseas buyers?

International numbers

Foreign numbers that dial right the first time

NLCaller formats numbers from any country for display and dialling. When you import an Excel, CSV or JSON buyer list, country codes are sorted out and duplicate numbers dropped, and a Google Sheet source can carry its own country setting.

  • Rows that fail to import are listed with what was wrong
  • Dummy entries from testing a sheet can be cleared before the first call

Buyer chats

Every WhatsApp thread with a buyer, kept by the business

The WhatsApp CRM inside the app handles text, photos, documents, video, audio and templates, with read receipts showing the exact time. Chats remain in the business account when a merchandiser leaves.

  • Lead details and call history beside every chat
  • Several WhatsApp API providers saved as named profiles

Slow cycles

Follow-ups measured in weeks and seasons

Reminders repeat every X days, monthly or yearly, each with an end date, and ring at the exact minute even after a restart. From the reminder you can call, add a spoken remark or move it to another week.

  • A WhatsApp message can be attached to send as the reminder fires
  • Buyers who go cold stay on the lost leads list for the next season

How should an export house divide buyers across its team?

  • Assign buyers by region or product line, so each merchandiser's pending queue holds only their own accounts. Exporters who make their own goods can run domestic buyers through the factory sales desk set-up.
  • Move a buyer to the export manager when the order size grows; the transfer history and every remark go with the record.
  • Let the proprietor follow progress from a browser, where every team member's calls and lead status changes are visible.
  • Use source tags such as Trade fair, Website, IndiaMART or Referral to see where serious buyers come from. Enquiries from a site form can arrive through a webhook and be shared out by round-robin assignment.

Sample reactions from export sales teams

  • “Buyers from the trade fair used to sit in a spreadsheet with half the country codes wrong. Now they dial properly.”

    Merchandiser, handicrafts export house, Jodhpur

  • “Our buyers decide by season. A yearly reminder with last year's notes is the most useful thing in the app for us.”

    Export manager, home textiles exporter, Panipat

  • “When a colleague left, every buyer chat stayed with the company. That alone was worth the switch.”

    Director, leather goods exporter, Kanpur

Pricing

How much does NLCaller cost?

NLCaller costs ₹162 per user per month on yearly billing or ₹254 on the 3-month plan, plus GST. The Basic Dialer is free forever.

Basic Dialer

₹0free forever

No payment, no expiry

  • Calling
  • WhatsApp after every call
  • Call analytics on your phone
Get the free dialer

3 months

₹254per user per month + GST

Billed ₹762 per user every 3 months · $13 outside India

  • Every feature in the app
  • Leads, auto dialer, reminders and WhatsApp CRM
  • Team features, attendance and web dashboard
Start 3-day free trial

36% less per month

Yearly

₹162per user per month + GST

Billed ₹1,944 per user per year · $25 outside India

  • Every feature in the app
  • Leads, auto dialer, reminders and WhatsApp CRM
  • Team features, attendance and web dashboard
Start 3-day free trial

Prices per user. GST added for India. Outside India, prices are in US dollars per user per billing period. The free trial opens every paid feature for 3 days. Prices checked 3 October 2026.

What should an exporter not expect from NLCaller?

NLCaller looks after buyer conversations and follow-ups. Pick something else when:

  • You need export documentation, shipping bills, packing lists or letters of credit handled. NLCaller does none of this.
  • You want shipment or container tracking, or an ERP for production and stock.
  • You need a local virtual number in the buyer's country. NLCaller calls from the SIM cards in your team's phones.

Questions people ask

What is the best crm for export business owners in India?

For exporters who win buyers through WhatsApp, calls and samples, the best crm for export business owners in India is NLCaller, as it keeps foreign numbers correct, buyer chats in the company's hands and slow follow-ups on a schedule.

Can NLCaller handle overseas phone numbers?

Yes. It formats international numbers for display and dialling, handles country codes on import and allows a country setting per lead source. Calls go out on your own SIM at your operator's rates.

Does NLCaller prepare export documents?

No. NLCaller is a buyer calling and WhatsApp CRM that records enquiries, samples, follow-ups and order payments. Export documents and shipping are handled outside it.

Can a new exporter start with a free CRM?

The Basic Dialer in NLCaller has no time limit and no fee; it gives you the dialer, an automatic WhatsApp when each call ends and the analytics rings. Buyer records, the WhatsApp CRM and reminders need a paid seat, open on a 3-day trial.

How should an exporter follow up after sending samples?

Set a reminder for the expected delivery date, then a repeating one every two or three weeks with an end date. A WhatsApp follow-up series can carry the gentle nudges and stop once your team replies personally.

Can a sales agent abroad use the same NLCaller account?

Outside India a seat costs $25 for twelve months or $13 per quarter, and the app runs in 40+ languages. To add a colleague who works abroad to your team, message us on WhatsApp and we will set it up with you.

How this page was made: drafted with AI assistance from NLCaller's documented features, Google search research and dated public sources.

Bring your overseas buyer list into NLCaller

We send the install over WhatsApp. Load a trade fair sheet and test international dialling, buyer chats and seasonal reminders free for three days.

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