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WhatsApp CRM shortlist
Best WhatsApp CRM India shortlist: three kinds of tool and how to pick
NLCaller fits Indian teams that sell on calls and WhatsApp together; chat-only teams may prefer an API inbox tool, as this shortlist explains.
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What is the best WhatsApp CRM in India?
The best WhatsApp CRM in India depends on where your sales actually happen. If customers mostly ring you or you ring them, and WhatsApp carries the brochure, the reminder and the payment nudge, a calling-first app is the better match. NLCaller is one: an Android and iPhone call management app that keeps a live WhatsApp chat inbox next to each lead's calls, sends messages by itself after calls, on status changes and on sales, and connects to whichever WhatsApp Business API provider you pick. It can also send from your own phone with no API at all. If your business runs almost entirely in chat, such as an online shop, an inbox tool built only on the API may suit you better. On 3 October 2026, NLCaller's Basic Dialer with after-call WhatsApp was free, and a full seat was ₹1,944 a year per user plus GST. Message charges on the API are billed separately by your provider.
The rest of this page sorts the options by kind, names the four calling apps whose prices we checked, and lists what to ask before you pay. For NLCaller's own inbox in detail, see the WhatsApp CRM page.
Which WhatsApp CRM options should be on your shortlist?
Named products are limited to calling apps whose sites we read on 3 October 2026. The other rows describe kinds of tool, because features and prices vary from vendor to vendor.
| Option | Best for | Price checked | Watch out for |
|---|---|---|---|
| NLCaller | Teams that sell on calls and follow up on WhatsApp, on Android and iPhone | Free Basic Dialer; ₹162 a user a month billed yearly, plus GST | API message charges come from your provider; no email marketing |
| RMDialer | Calling teams that want a free phone app with caller ID and spam screening | Free plan; ₹159 a user a month billed yearly, plus tax | Its free WhatsApp allowance drops after the first 15 days, from 15 sends daily to 3 |
| Telecalling Software | Android calling teams that want free list dialling | Free plan; ₹161 a user a month billed yearly, plus 18% GST | No iPhone version, by its own statement |
| Telodial | Android-only calling teams wanting a 40-language app | ₹159 a user a month billed yearly, plus tax; 3-day trial | No iPhone version for callers; no free plan stated; check its WhatsApp features on its own site |
| Dialmio | Android calling teams focused on call handling | ₹159 a user a month billed yearly, plus tax; 3-day trial | iPhone and free plan not stated; check its WhatsApp features on its own site |
| WhatsApp Business API inbox tools | Chat-first businesses with many agents on one number | Varies by vendor, plus message charges from the API provider | Calls usually live in a separate system; template approval takes planning |
| Browser add-ons for WhatsApp Web | One person sending a few messages from a laptop | Varies | Not an official API; automating WhatsApp Web can break its terms and put the number at risk |
| WhatsApp Business app alone | A single owner with a small customer list | Free app from WhatsApp | No lead pipeline, call history beside chats or team reporting |
What should you check before you buy a WhatsApp CRM?
These questions separate a tool that fits from one that only demos well.
- Official API or phone sending? The API sends in the background from your business number and supports approved templates. Sending from a phone keeps costs down but needs the phone and a tap.
- Who bills the messages? On the API, the provider you connect bills you for the messages, separately from the CRM fee. Ask for both numbers.
- Do chats belong to the business? If a salesperson leaves, the conversation history should stay with you, not walk out on their phone.
- Can it work with templates properly? Look for syncing approved templates, filling their blanks and testing a send to one number first.
- Does it respect consent? WhatsApp's business policies expect people to have agreed to hear from you. Quiet hours, cooldowns and an excluded list help you stay polite and within the rules.
- Does it see your calls? For phone-led sales, a chat with no call history beside it leaves the rep guessing.
How does NLCaller handle WhatsApp?
This is the calling-first kind of tool in practice. Every point below is a listed NLCaller feature.
- Each automatic trigger picks its own route: a background send through the API, or WhatsApp opened with the text ready to go.
- Any API provider can be connected as a named profile, and you can switch between profiles. The API CRM page walks through the setup.
- Bulk messages leave your handset one at a time without any API, or go out as a server campaign with sent, delivered, read, replied and failed counts for each recipient. More on the bulk WhatsApp sender page.
- A log of every automatic message records whether it was sent, skipped or failed, and why.
- Any chat turns into a lead in one tap, and conversations remain with the company account after a staff member quits.
How do the calling-first WhatsApp CRMs compare on price and platform?
For the five calling apps on the shortlist, this table repeats what each maker published on 3 October 2026. NLCaller has the highest Indian price, by ₹1 to ₹3 a month per user on yearly billing. Its differences are an iPhone app, which only RMDialer also publishes, and a free plan, which RMDialer and Telecalling Software also offer.
| NLCaller | RMDialer | Telodial | Dialmio | Telecalling Software | |
|---|---|---|---|---|---|
| Yearly price, per user per month | ₹162 + GST | ₹159 + tax | ₹159 + tax | ₹159 + tax | ₹161 + GST |
| 3-month price, per user per month | ₹254 + GST | ₹249 + tax | ₹249 + tax | ₹249 + tax | ₹251 + GST |
| Outside India, yearly | $25 per user | $29 per user | Not stated | Not stated | $29 per user |
| Free-forever plan | Yes: calling, after-call WhatsApp, call analytics | Yes: dialer, contacts, call log, caller ID, spam screening, analytics | Not stated (3-day trial) | Not stated (3-day trial) | Yes: list dialing, filters, call analysis, after-call WhatsApp |
| Free trial | 3 days | 3 days | 3 days | 3 days | 3 days |
| iPhone app | Yes, every feature except the phone's call log | Yes | No | Not stated | No |
| Web dashboard | Yes | Yes | Yes | Yes | Yes |
| Calls on your own SIM | Yes | Yes | Yes | Yes | Yes |
Facts from each company's own website, checked 3 October 2026. "Not stated" means the company does not publish it. Prices per user, before tax.
Sample notes from businesses that keep calls and chats in one place
“Most of our enquiries start with a phone call and end on WhatsApp. Seeing both in the same record is why we chose a calling app over a chat inbox.”
Owner, coaching institute, Kochi
“We send the course brochure in the background through our API provider, and the counsellor never has to open WhatsApp for it.”
Admissions counsellor, aviation academy, Dehradun
“When a salesman resigned, his customer chats stayed with us. That alone settled the decision.”
Proprietor, tiles and sanitaryware store, Morbi
Pricing
How much does NLCaller cost?
NLCaller costs ₹162 per user per month on yearly billing or ₹254 on the 3-month plan, plus GST. The Basic Dialer is free forever.
3 months
₹254per user per month + GST
Billed ₹762 per user every 3 months · $13 outside India
- Every feature in the app
- Leads, auto dialer, reminders and WhatsApp CRM
- Team features, attendance and web dashboard
36% less per month
Yearly
₹162per user per month + GST
Billed ₹1,944 per user per year · $25 outside India
- Every feature in the app
- Leads, auto dialer, reminders and WhatsApp CRM
- Team features, attendance and web dashboard
Prices per user. GST added for India. Outside India, prices are in US dollars per user per billing period. The free trial opens every paid feature for 3 days. Prices checked 3 October 2026.
When is NLCaller the wrong kind of WhatsApp CRM?
NLCaller is built around phone calls. A different kind of tool fits if:
- Your sales happen almost entirely in chat, with many agents answering one number and hardly any calls.
- You want a WhatsApp chatbot to answer customers before a person takes over.
- Email campaigns are as important to you as WhatsApp.
Questions people ask
What is the best WhatsApp CRM in India for a team that also makes calls?
For a team whose sales mix phone calls and WhatsApp, the best WhatsApp CRM in India is NLCaller, because the chat inbox, automatic messages and lead record sit inside the same app as the dialer, on Android and iPhone.
What is the best free WhatsApp CRM?
Among the calling apps we checked, three have free plans: NLCaller's Basic Dialer sends WhatsApp after every call, Telecalling Software's free plan sends WhatsApp automatically when a call ends, and RMDialer's free plan allows limited daily sends. The free WhatsApp Business app suits a single owner.
What is the price of a WhatsApp CRM in India?
Calling-first apps we checked cost ₹159 to ₹162 a user a month on yearly billing, before tax. API inbox tools vary by vendor. With any API-based tool, message charges are billed on top by the API provider.
Do I need the WhatsApp Business API for a CRM?
Not always. NLCaller can open WhatsApp on your phone with the message ready, or send bulk messages one by one from your own phone. You need an API provider for background sending, approved templates and campaign delivery reports.
Where does NLCaller fit among WhatsApp CRMs?
NLCaller is a WhatsApp CRM and call management app that ties every chat, call, remark and reminder to one lead record on the salesperson's own phone, made by Nishita Solutions in Bhubaneswar.
Are browser add-ons for WhatsApp Web safe for business?
They are not the official API, and automating WhatsApp Web can go against WhatsApp's terms, which may get a number restricted. Read WhatsApp's own business policies before relying on one.
Related pages
How this page was made: drafted with AI assistance from NLCaller's documented features, Google search research and dated public sources.
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